The HAIRBEAURON 27D Plus [STRAIGHT] currently represents the most advanced level of BioProgramming technology in our Straight series. At the 27D level, beautifully condition your hair with this device and experience the fastest possible transformation in hair quality, with the most pronounced increase in moisture & shine, decrease in friction, with zero damage to your hair. 

The HAIRBEAURON 27D Plus [STRAIGHT] also features Universal Voltage, allowing the device to be safely used in most countries.

Through the power of the 27D level of technology, delve deeper than ever before into your journey to Honshitsubi.


  • Elongated tips with heat-reducing slits for increased ease in handling and styling
  • Flexible ceramic plates for more precision and control
  • Universal Voltage AC 100-240V 50/60Hz
  • Glossy purple/black finish


  1. Turn on the power and select the desired temperature. Take a section of your hair and clamp it between the plates.
    Do not apply any styling products to your hair when using the HAIRBEAURON [STRAIGHT] (using the device on hair treated with coating agents or oils may damage hair). After confirming the condition of your hair, start with a low temperature and gradually increase to the desired temperature setting.

  2. Slowly and repeatedly slide the HAIRBEAURON [STRAIGHT] through your hair.
    Smoothly slide the plates through each section of hair as if brushing it. Use the device slowly and repeatedly. The slower the better.

(Retail: $950.00)